Stakeholder management software for UK councils
Tractivity, the UK stakeholder relationship management (SRM) platform, gives councils one system for every stakeholder, engagement and consultation, with an audit-ready record that stands up to FOI requests, scrutiny committees and elected members.
The platform is used across UK local government, including Norfolk County Council, is G-Cloud listed, and implements in four weeks.

Why do councils outgrow spreadsheets?
Most councils don't have an engagement problem; they have an evidence problem. Residents' views, councillor correspondence, planning objections and consultation responses are often scattered across spreadsheets, shared inboxes and personal Outlook contacts. When a scrutiny committee, FOI request or judicial review asks, "Who did we engage, when, and what did they say?" few organisations can answer with complete confidence.
The use of spreadsheets to manage stakeholder feedback presents a significant risk, as records can be altered or deleted without traceability, potentially compromising UK GDPR compliance.
What does Tractivity do for a council?
Supporting organisations whose engagement records face the same scrutiny yours does.

Transport for the South East
Hosted by a county council and working across 16 local transport authorities, 46 district and borough councils and over 1,000 town and parish councils, it cut time spent on stakeholder management to less than a quarter of what spreadsheets required, while managing five times more contacts. Read the case study.
Midland Metro Alliance (MMA)
MMA used Tractivity to co-ordinate engagement across multiple local authorities and alliance partners on the West Midlands tram programme. Read the case study.
Which councils and public bodies use Tractivity?











Is Tractivity approved for council procurement?
Tractivity is a Crown Commercial Service supplier on the G-Cloud framework, so most councils can procure directly through the Digital Marketplace.
The security stack covers what your IT and information governance teams will ask for, including ISO 27001:2022, Cyber Essentials Plus, annual CREST-approved penetration testing, and UK data residency by default on Microsoft Azure UK South.
Welsh language support is available for authorities under Welsh Language Standards, and the platform meets WCAG 2.2 Level A today, with Level AA on track for 2026.

What does stakeholder management software cost for a council?
A Tractivity base contract is £9,495 per year. There are no caps on stakeholder records, communications sent or engagements captured, and no hidden costs.
Implementation takes a few weeks from contract to launch, including data import, configuration and training, with a dedicated Client Success Manager throughout.
Frequently asked questions
The strongest fit is a platform built for public-sector scrutiny rather than sales pipeline. Tractivity is the UK SRM platform used by Norfolk County Council, HM Treasury and the Welsh Government, with G-Cloud listing, UK data residency and a full audit trail, which is why councils shortlist it ahead of generic CRMs.
CRMs track revenue and pipeline, not relationships. They have no model for consultations, sentiment, elected members or multi-project engagement, and their audit trails are built for sales reporting, not FOI. Councils that try usually move to a purpose-built SRM within a couple of years.
Every opt-in and unsubscribe is tracked and enforced automatically, data is encrypted at rest and in transit, and everything is held in the UK by default. Fortnightly email data-cleansing flags invalid addresses before mass communications go out.
Yes. The platform supports compliance with the Gunning Principles, the Planning Act 2008 and UK GDPR, with the consultation record captured end-to-end. See our [public consultation software for local authorities] page.
Four weeks from contract signed to launch, compared with 12 to 36 months for traditionally installed or in-house tools. The standard package includes a minimum 20 hours of onboarding and two 1.5-hour training sessions.





