Empowering communication agencies in Ireland to deliver meaningful engagement
Tractivity is the stakeholder engagement system for communication and public affairs agencies in Ireland and for the organisations that hire them. Whether you're running consultations for multiple clients or looking for a comms partner to run engagement for you, everything lives in one secure, EU GDPR-compliant platform trusted across public and private sector organisations in Ireland and the UK.

Two ways Tractivity supports agency-led engagement

For communication agencies
You need a system flexible and secure enough to manage multiple clients and projects without the chaos of spreadsheets, shared inboxes and disconnected tools. Tractivity keeps every client engagement tidy, auditable and easy to report on, with full EU GDPR compliance overseen by Ireland's Data Protection Commission.
Tractivity helps Pier deliver smarter stakeholder engagement. From tracking every interaction to managing targeted communications at scale, it gives us the tools to build stronger relationships, maintain transparency, and provide clients with clear, meaningful reporting throughout the lifecycle of a project.
Kate Bowden Smith
Pier
www.PierWeAre.com
The stakeholder engagement system that offers the flexibility and features communication agencies in Ireland need
Operating in diverse environments - from statutory planning consultations to public participation programmes and government affairs campaigns - while managing multiple clients and projects simultaneously, you need a system to help you excel in every client engagement.
Tractivity's stakeholder management software is the platform of choice for communication and public affairs agencies across Ireland and the UK. It enables you to deliver comprehensive consultation processes, manage your stakeholders across different projects, and track and analyse interactions in one place.
Enhance your collaboration with Irish clients and help them deliver impact with Tractivity's integrated communication tools.

Built the way agencies actually work, with every client as a project
Tractivity's project-based structure means you can set up each client account as its own secure project inside one Tractivity system. Data is separated by project, permissions are controlled by user role, and your consultants only see what they need to see.
No more stitching reports together from different tools. No more worrying about one client's data drifting into another's. And no more paying for a separate licence every time you win a new brief.
With Tractivity, agencies can:
- Set up unlimited projects for each client engagement, from major infrastructure consultation and An Bord Pleanála pre-application processes to local authority community engagement across Ireland's 31 local authorities.
- Keep stakeholder databases, comms history, issues and actions fully separated by client, while still reusing templates, surveys and reports across the practice.
- Control who sees what with role-based access and permissions, right down to individual records.
- Produce branded communication campaigns, surveys and events for each client without needing your IT team.
- Generate client-ready reports at project or programme level using 150+ built-in reports and custom dashboards, including reports suitable for planning submissions and regulatory consultation responses.
- Hand a clean, fully-populated system back to the client at the end of a project, or continue running the engagement on their behalf.

Proven across the sectors agencies are briefed on most
The communication agencies using Tractivity deliver engagement for clients across energy, transport, water, utilities, healthcare, housing, regeneration, local government and major infrastructure.
Tractivity is already the system of choice for major UK organisations across these sectors, and that same platform is trusted by organisations in Ireland. Ireland's growing pipeline of National Development Plan and Project Ireland 2040 projects spans energy, transport, water and housing: exactly the sectors where communication agencies need a structured, evidence-based approach to stakeholder engagement.
Irish agencies briefed on projects involving EirGrid, ESB Networks, Uisce Éireann, Transport Infrastructure Ireland, or An Bord Pleanála consent processes will find Tractivity's project-based structure and audit-ready reporting a natural fit for the evidence trail those processes require.
Everything an engagement team needs, in one platform
Stakeholder mapping
Map influence, interest, affiliation and geography. Update mapping as relationships evolve.
Centralised contacts database
One record per stakeholder, shared across teams and projects with full engagement history.
Communication campaigns
Unlimited, on-brand email campaigns with tracking, subscription management and EU GDPR compliance.
Surveys and consultation
Full question types and logic. Publish via email, microsite or the Engage-360 portal.
Engage-360 Portal
A branded public-facing portal for surveys, event registration and issue reporting.
Feedback and issue management
Capture feedback, tag issues, analyse sentiment and evidence how you've responded; essential for statutory consultation processes in Ireland.
Events
Invitations, registrations and attendance, fully integrated with Microsoft Teams and Outlook.
Dashboards and reporting
150+ pre-built reports, AI-powered dashboards and a Microsoft Power BI integration launching in 2026.
Google Maps and land parcels
Visualise stakeholders geographically and segment communications by location, ideal for projects along infrastructure corridors across Ireland.
If you need a communication agency to run your engagement in Ireland, we recommend these
Camargue
Counter Context
Grasshopper
Olovus
Opyn Consulting
Pier Communications
Purpose-built for engagement, not retrofitted from a CRM
A CRM is built around sales pipelines. A spreadsheet is built around rows. Neither is built around stakeholders, consultations, issues, feedback and evidence, which is what agencies actually deal with every day.
Tractivity is built specifically for stakeholder engagement and consultation. That's why it gives you:
- A single source of truth for every client project.
- Evidence-ready audit trails for statutory consultations that withstand scrutiny, including processes under the Planning and Development Act 2024.
- EU-compliant hosting, ISO 27001:2022, Cyber Essentials Plus, WCAG 2.2 Level A, full EU GDPR compliance, with data processed in accordance with Irish data protection law.
- Irish public sector clients can procure via the Office of Government Procurement (OGP) frameworks or eTenders.
- Onboarding and support from consultants.
- Unlimited records, unlimited emails, no hidden per-contact pricing.
- Regular feature releases every three to four months, shaped by customer feedback.
Compliant by design, defensible by default
Tractivity is accredited to ISO 27001:2022 and Cyber Essentials Plus, hosted on Microsoft Azure in Tier IV data centres, and monitored 24/7/365. The platform operates in full compliance with EU GDPR, as enforced in Ireland by the Data Protection Commission (DPC).
Every action is logged, so when a client is challenged on a consultation — whether at An Bord Pleanála oral hearing, a judicial review, or a regulatory inquiry — you have a clear, timestamped audit trail to support them. All supported by our Customer Success Team, who are experienced in helping clients and agencies with their public consultation requirements.
Deliver impact with Tractivity
Whether you're a communication or public affairs agency in Ireland seeking a stakeholder management system for client project management, or an organisation in need of agency services for your consultation or engagement programme, we're here to help.
Get in touch with us today.

Stakeholder engagement software FAQs for communication agencies in Ireland
Yes. Tractivity's project-based structure is built precisely for this. Each client is set up as a separate project, with its own stakeholder database, engagement history, communication campaigns, and reporting. Data does not cross between projects unless you choose to share it. Your consultants only access the projects they're assigned to, controlled by role-based permissions. This is particularly important for Irish agencies managing multiple clients simultaneously across planning, energy and public affairs briefs.
Yes. Tractivity is used extensively for statutory consultations across planning, infrastructure, utilities, and healthcare. Every interaction is logged with a timestamp, every communication is tracked, and the system produces audit-ready reports that demonstrate a thorough, inclusive consultation process. In Ireland, this includes consultations under the Planning and Development Act 2024, Maritime Area Planning Act 2021, and sector-specific regulatory frameworks administered by bodies including An Bord Pleanála and the Commission for Regulation of Utilities (CRU).
Yes. Tractivity is used by public-sector end clients across the UK, including government departments, NHS trusts, local authorities and combined authorities. In Ireland, Tractivity supports organisations operating in the public and semi-state sectors. Irish public sector organisations can procure Tractivity through the Office of Government Procurement (OGP) frameworks or via eTenders, Ireland's national e-procurement platform.
Tractivity is sold as an annual subscription with unlimited records and unlimited emails. Agencies typically scale by users and projects rather than by contact volume. Talk to us about an agency plan that fits the way you work.
Yes. Engage-360, our engagement portal, can be branded per project, and communication campaigns can be sent under each client's brand.
Yes. Tractivity integrates with Microsoft Outlook, Microsoft Teams, Microsoft Power BI (coming soon in 2026), Google Maps, Royal Mail address lookup, email servers including Office 365, calendar applications, and has a fully documented open API for custom integrations.
Yes. Tractivity is fully compliant with EU GDPR, which applies in Ireland and is enforced by the Data Protection Commission (DPC). The platform includes built-in consent tracking, subscription management, data retention controls, and a complete audit log of all stakeholder interactions — the records required to demonstrate accountability under Irish data protection law.
Yes. Tractivity is well-suited to the structured stakeholder engagement required for strategic infrastructure consent applications and An Bord Pleanála pre-application processes. Agencies can map all statutory consultees, track every pre-application and application-stage interaction, and generate a comprehensive engagement report, providing the defensible record of consultation that ABP processes increasingly expect.
Yes. Tractivity's stakeholder CRM is well-suited to government affairs management in Ireland. Agencies can build and maintain contact records across the Dáil, Seanad, government departments and state agencies; log every briefing, meeting and communication; track issues and commitments; and ensure consistent, evidenced messaging across a complex network of decision-makers, all in compliance with EU GDPR.













